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Nobody uses the Yellow Pages anymore. If someone wants to find your business, they search the internet. Your company has to be found in Google, Yahoo, and Bing. Search Engine Optimization consists of managing the web page content, structure and other factors including links, images, code, and Meta Tags so that the search engines can read the information and present it when the matching keyword terms are searched. The manipulation of these page factors can increase your search engine rankings for your target terms. SEO Web Designs